As not everybody deals with design projects everyday, I felt it might be useful to outline some of the basics of design process.

[one_third first]Briefing & Concepting

“You never get a second change to make a first impression”. I make a real effort to understand the core value’s of your brand and your target audience. It is important that the new design not only fits you or your brand, but it has to communicate and connect. Next I will present you with a few concepts that I can then start to base my creation on. Design without a concept is mere decoration.

[one_third]Sketching & Designing

Once the concept is chosen and approved the real fun can begin. I will then work out a few different design sketches. Followed by a full design of the chosen and approved sketch. If all went well we that should provide you with a design that fits you like a tailer made new coat.[/one_third]

[one_third]Printing & Production